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Pay-Per-Click (PPC)

Definition

Pay-per-click (PPC) is a model of digital advertising that charges advertisers each time someone clicks on one of their ads. Popular forms of PPC include search engine advertising, paid social media ads, and display ads.

PPC ads can follow a flat-rate PPC pricing model or a bid-based PPC pricing model.

How much is pay per click?

How does pay per click work?

Why is pay per click important?

How can you create a unique experience for each customer?

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