Slack: Automatically send a message when lead score threshold is met

When's the best time to reach out to a lead?

With lead scoring, the actions the contact takes can let you know when they are very interested in taking the leap. When a lead is hot, it's best to act to capture that interest. Let your deal owners know immediately when a contact has crossed a score threshold so they can capitalize on the momentum.

Using ActiveCampaign's powerful integration with Slack, send your team a message when a contact reaches their lead score threshold so they can take the appropriate next steps.

Here's how this automation works:
1. The contact reaches or exceeds the lead score threshold and enters the automation.
2. A Slack message is sent to your team with the contact's details and the message you draft.

Note: You will need to set up the specific Slack channel you want the message to go to on the automation action itself. You will also need to personalize the message with the fields you want to appear in the message.